Climate predictions suggest extreme weather will become increasingly common – and alongside this, Britain’s privatised water companies are facing intense criticism for deep-rooted and systemic failures in infrastructure and environmental stewardship. 

In 2023, the Environment Agency recorded 47 serious pollution incidents, mostly sewage spills by just four companies (Thames, Anglian, Southern, Yorkshire). 

Farmers feel the knock-on effects of this: contaminated water sources can endanger crop safety and animal health, and erode public confidence in the farming sector’s environmental conditions. 

As Andrew Blenkiron, managing director of Elveden Estate put it to us: “There’s no getting around the need for more and improved water storage. But that has to go hand in hand with water companies ensuring that they reduce leaks across all of their systems.” 

Change to come

British farmers are on the frontline of climate change and bear the brunt of its effects. The summer of 2022 and now the spring of 2025 have offered a stark preview of what looks to become a more regular occurrence.

In 2022, the prolonged heat and low rainfall slashed crop yields and even hit dairy output due to heat-stressed cows. Grass in pastures turned brown and stopped growing, forcing many farmers to dip into their winter feed stores by mid-summer. 

The UK Met Office projects that by 2050, average summer rainfall could drop ~25%, and summer river flows by ~45%. 

In other words, what we now consider an extreme drought could be a frequent occurrence in the farming calendar. 

In a compounding effect, increased temperatures also drive crops to use more water, evaporation from soils is increased, and human demand from residential and industrial centres will also increase.

Adapting to these changes is paramount. Farmers are increasingly turning to drought-tolerant crops, altering planting schedules, and improving water efficiency. 

However, experts warn that efficiency alone is not a silver bullet. Ultimately – more water will be needed. Therefore, efficiency measures must go hand-in-hand with practical, enforceable water allocation limits and carefully thought-out water storage strategies.

Government policy and regulation

Recent policy initiatives have reflected a recognition that farming needs a fair share of water resources and stronger drought safeguards. In 2023, under the previous government, DEFRA unveiled a comprehensive “Plan for Water”, integrating water quality and quantity targets.

For farmers, this brought in new support, with £10 million earmarked in a water-management grant to fund efficient irrigation equipment and the construction of farm reservoirs. 

At the same time, regulation of water abstraction is tightening. The Environment Agency (EA) is reviewing licenses to curb unsustainable withdrawals. 

By 2028, all existing water abstraction licenses in England are set to convert to Environmental Permits, and crucially, under the Environment Act 2021, the government can reduce or revoke even so-called “permanent” water licences without any compensation payment, if doing so is considered necessary to prevent environmental damage. 

Therefore, farmers who for decades have assumed and relied upon guaranteed water allocations must now prepare for possible cutbacks. 

With less certainty over water availability, farmers are having to adapt their practices not just to tighter regulations but also to the broader challenges posed by a changing climate.

Expanding water storage

To improve resilience in the face of drought, British agriculture is experiencing a boom in water storage projects at multiple scales. The highest-profile are the new regional reservoirs in Eastern England.

By granting the Fens and Lincolnshire reservoir proposals special status and speeding up planning, the government acknowledged that securing plentiful stored water is as critical as reducing waste. 

East Anglian farmers through WRE and NFU lobbied that water from the new reservoirs would be accessible to agriculture – either directly or by allowing farmers to substitute some of their groundwater abstraction with reservoir supply. 

Meanwhile, on-farm water storage is rapidly expanding as a near-term solution. Farmers are building their own reservoirs, lagoons, and water tanks to harvest winter rain or pumped high-flow river water, then store it for irrigation. 

For example, Elveden Estate on the Suffolk-Norfolk border is currently constructing its third irrigation reservoir at a cost of £3 million. We paid a visit and were struck by the size of the project. 

Giving Farmers Guide an up-close look, Andrew Blenkiron explained: “It’s principally about protecting what we’re already doing. Our reservoirs give us about 60% of what we use in an average year, and that drops to 40% in a really dry year. It’s about securing a strategic supply.” 

READ MORE: £1.1m to be invested in on-farm drought risk assessments
READ MORE: AHDB’s latest planting and variety survey: ‘Growers had to fight the weather again’

New funding streams 

However, for most farmers, planning permission and cost remain an often-insurmountable obstacle. Farmers are therefore calling for streamlined planning process for on-farm reservoirs; even smaller projects must comply with reservoir safety regulations and environmental assessments that can take years. 

Encouragingly, there are new funding streams and collaborative models to help farmers store and share water. 

DEFRA’s 2024 water resources fund explicitly supports multi-farm reservoir studies. This opens the door for neighbours to co-invest in shared reservoirs that may be too expensive for one farm alone.

Farmers are also innovating with alternative sources: in Suffolk, the Felixstowe Hydrocycle project is repurposing over 500,000 tonnes of excess drainage water each year from low-lying land and pumping it to storage for use by farms. 

In Lincolnshire, an abstractor group of 19 farms created a Lincoln Water Transfer scheme, pooling their rights to take water from the Fossdyke canal and then allocating that water via a shared pool system. 

Such cooperative approaches are effectively farmer-led water networks, and they look set to become more common as pressure on individual abstraction grows.

Practical insights

There are several actionable points that farmers and rural communities can consider:

• Invest in water storage and efficiency: Where feasible, take advantage of grants and funding to build on-farm reservoirs or winter-fill ponds, and upgrade to modern irrigation systems. Efficient drip or sprinkler systems, along with soil moisture sensors, can maximise each drop of water used.
• Plan for drought and prioritise needs: Develop a farm water plan that identifies which crops or livestock needs are top priorities in a drought. Mixed farm enterprises should consider scenarios where trade-offs are necessary, for example, allocating limited water to high-value or vulnerable crops and arranging alternative supplies (or destocking plans) for livestock in extreme conditions. Utilise available tools like EA’s water situation reports and seasonal forecasts to anticipate shortages. Also explore crop insurance or income protection products that cover drought-related losses, if available.
• Join or form an abstractor group: Collaborate with neighbouring farms by creating a Water Abstractor Group (WAG) if one doesn’t exist. WAGs have emerged as a practical mechanism through which farmers can collaborate to manage and safeguard their water use. Working together brings multiple benefits, the EA and NFU can often provide guidance for setting up a group, and some funding schemes now favour group applications.
• Engage in regional water planning: Lend your voice to regional initiatives such as Water Resources East (or the equivalent in your area). These bodies actively seek farmer input for shaping long-term water strategy. By participating in stakeholder meetings or responding to consultations, farmers can ensure that projects like new reservoirs or water transfers consider agricultural requirements. Don’t wait for others to speak up on behalf of farming; direct engagement can influence decisions.
• Explore innovative water sources: Think outside the box for additional water supply. Could your farm capture more rainwater from roofs or paved areas into storage tanks? Are there nearby industries or sewage works that produce treated wastewater which could be safely used on certain crops? If you have surplus winter abstraction capacity, consider recharging an aquifer beneath your land for later use. Also, keep an eye on water trading opportunities – in dry times, buying a few extra megalitres from a neighbour (with regulatory approval) might save a high-value crops. Conversely, if you have a well-filled reservoir, you might sell or loan water to others.
• Pressure and partner with water companies: Continue to hold water companies accountable for reducing waste and pollution. At the same time, be open to partnerships, as many water companies are looking to work with farmers in win-win projects, such as sponsorship of farm reservoirs that also bolster public supply, or offering subsidies to irrigate at off-peak times. 

By demonstrating that agriculture is part of the water solution, and not just another water user, farmers can secure a respected seat in discussions about local catchment management and gain support for their initiatives.

As droughts grow longer and rainfall becomes less predictable, ensuring water security isn’t just good farm management – it’s essential for the future of British agriculture.

Read more rural news.

The post Securing water for British agriculture: Challenges and strategies in 2025 appeared first on Farmers Guide.

The new range includes the 614, 616, 618 and 620 Vario models, covering a power bracket from 149–209hp.

The 620 Vario – the most powerful in the series – formed the centrepiece of a day of presentations, comparisons and field demonstrations, with attendees given a unique opportunity for a side-by-side comparison with hands-on access to both the new model and the outgoing 700 Gen6 Vario.

Big shoes to fill

The 700 Gen6 Vario series has been a benchmark in the 140–240hp bracket for years, so replacing it was never going to be a small task.

Yet, on paper, the new 600 Vario series appears to be well-equipped for the challenge. Its new 4-cylinder 5-litre AGCO Power engine delivers 950Nm of torque over a wide rev range from 1,200–1,600rpm.

Key to this performance is a brand-new engine with increased bore and stroke, pushing displacement up without compromising on efficiency.

This, combined with the Fendt iD low-speed engine concept improves fuel efficiency, reduces engine noise, and reduces long-term mechanical stress.

Fendt has dropped exhaust gas recirculation (EGR) from the platform, meaning fewer replacement parts and potential lifetime savings on EGR maintenance costs – although this may come at the expense of increased AdBlue consumption.

What sets the 600 Vario apart in practice, however, is not just the power delivery, but the combination of power, manoeuvrability, and technology usually reserved for higher horsepower machines.

Immediate impressions

Test drives during the event allowed direct comparison between the 620 and the 724 Gen6, both on road conditions and with implements in the field.

On-site demonstrations included runs with a Väderstad 525 carrier, with machines swapped between tasks.

While full-depth testing wasn’t feasible in the limited field and road conditions, the hands-on comparison still provided a clear sense of each machine’s capability.

Across both the road and field sessions, the 620 had the presence and pulling power of a 724 Gen6 but felt noticeably more agile – a clear advantage when it comes to navigating headlands, transport, and loader work.

Both tractors handled the field work confidently and with ease, but the 620 impressed with its strong low-end torque and notably quieter cab – impressive, given the already quiet cab of the 724.

The iD low-speed engine concept allowed the 4-cylinder engine to hold down revs under load, delivering smooth, consistent performance without strain. The VarioDrive ‘pull-in turn’ feature noticeably reduced headland scrubbing.

Another standout feature available on the 600 Vario series is Fendt’s integrated VarioGrip tyre pressure control system.

Operated through the FendtONE interface, VarioGrip allows drivers to adjust tyre pressures on-the-fly from the cab while driving, optimising contact area and traction depending on field or road conditions.

Fendt claims VarioGrip can deliver up to 10% more tractive power in the field and cut fuel consumption by up to 8% compared to standard tyre setups.

During the event, attendees were shown live demonstrations of the system in action, emphasising its role in reducing soil compaction, improving fuel efficiency, and boosting tyre life.

For operators moving frequently between road and field work, the ability to adjust pressures on the move offers a tangible boost to productivity and operating economy.

Fuel efficiency comparison

Two approx. 10.5 mile road loops gave a useful real-world comparison of handling characteristics and fuel consumption.

Both tractors were towing a Ktwo 16t trailer which was half loaded with fermented maize. On identical routes on typical British country lanes, the 620 recorded an average of 2.6-litres less in diesel burnt.

This is likely reflective of both the 620’s lighter chassis and the efficiency gains of its newer engine platform.

Also of note is the increase in AdBlue consumption in the newer 620, where over the same journey, an average increase of 2-litres/100km AdBlue consumption was recorded.

When queried on this, Fendt’s product specialist Philip Mattey commented that any increase in cost from the increased AdBlue consumption would be more than offset by the reduced fuel consumption and lifetime maintenance costs associated with the outgoing EGR system in the 700 Gen6.

The brand estimates users could save thousands over a machine’s working life on fuel and maintenance costs alone. Regarding fuel consumption on-field, data was also collected.

Both tractors were on a Väderstad 525 Carrier, with equal linkage heights and press roller heights, and no wheel weights, with a front 1,250kg weight.

Fields were barcoded to ensure fair results. The 620 burnt on average 2.6-litres less of diesel, equating to an average decrease of 6.5-litres/hour.

Fendt says that the new engine architecture is designed not just for efficiency but lifetime value. Fendt also highlighted how more fuel-efficient engines increase operating windows – and how less time spent refuelling tractors equals more time working the land.

Cab and interface

Fendt’s cab design has always prioritised operator comfort and the new 600 Vario series is no exception.

The cab is spacious and flooded with natural light. Visibility is superb thanks to over six square metres of glass and 77-degrees upwards viewing – ideal for loader work.

The FendtONE interface is a key component of that design, offering a 12in touchscreen control terminal and a 10in digital dash, allowing for custom layouts, implement controls and tractor settings.

Ergonomics are also excellent, with an intuitive multi-function joystick, comfortably positioned and shaped armrest, and a premium air-suspended seat with memory.

The range topping Profi+ model that we drove also had a leather seat with heating, cooling, and even a massage setting.

Combined with the clear layout and accessible multifunction joystick controls, the cab strikes an appropriate balance between intuitive use and high-end tech appeal.

It’s a setup that helps reduce fatigue, which Fendt says is particularly welcome during long stints on loader or cultivator work.

Loader ready

While not demonstrated during the event, Fendt’s loader offering formed a significant part of the press presentation, and loader users are a clear focus for this range.

The 600 series’ chassis is designed for full front-loader integration, with a Z-bar linkage and mechanical self-levelling. As previously mentioned, visibility is excellent, and the joystick layout allows rapid cycle times with reduced effort.

Smart functions include the option for two programmable memory settings for the loader arm and load weight feedback via integrated sensors.

The tighter turning radius and lighter footprint of the 600 series also work to make it a strong contender for yard work, bale stacking, and tight-space handling.

600 vs 700 Gen6: how it compares

While Fendt has clearly positioned the 600 Vario series as a replacement for the 700 Gen6 Vario, this is more than a power-for-power swap.

The 600 Vario is lighter, more efficient, and more technologically advanced, offering improved payloads – 5.8t compared to 4.8t – and introduces several efficiency-first features such as VarioGrip tyre pressure adjustment and VaroDrive all-wheel management which provide tighter turning and greater economy in both field and transport settings.

Its 4-cylinder engine challenges the assumption that more cylinders are always better in this power class – and early data shows the 620 matches or exceeds the 724 Gen6 in key areas while burning less fuel and operating more quietly.

Therefore, Fendt’s 600 Vario makes a compelling case as the next evolution in the 140–240hp bracket.

Smart engineering, high operator comfort, strong loader capability and tangible efficiency gains all support its pitch to replace the long-serving 700 Gen6 Vario.

For operators looking to reduce running costs without sacrificing power or precision, the 620 Vario in particular looks well-placed to become a key contender in Fendt’s mid-range lineup.

Read more machinery news.

The post The new 600 Vario versus the 700 Gen6 Vario appeared first on Farmers Guide.

The event site presented a rigorous testing ground; a mix of muddy, rut-filled tracks, stony paths, expansive farmland, steep hills, dense forests, and even a specially designed assault course with challenging sand pits and sharply undulating terrain.

Weather conditions were optimal, with bright sunshine and temperatures hovering around 12ºC.

Across the four-hour test drive, Farmers Guide had the chance to thoroughly evaluate several Can-Am models, including the utility focused Outlander Pro HD5, HD7, the powerful, performance-focused Outlander 1000R, and the versatile Traxter, in both wheeled and tracked configurations.

Generational upgrades

Improvements from the previous generation of ATVs are expansive and include significant enhancements in engine power and torque.

For example, the Outlander 1000R now boasts 101hp from its 999cc Rotax engine, an increase from the previous generation’s 91hp.

The new power unit offers increased performance through a higher compression ratio of 11.8:1 compared to 10.6:1 in earlier models, increasing efficiency and power per cc.

A redesigned CVT system complements the engine upgrades, featuring a new pDrive primary clutch that claims to deliver smoother and faster gear shifts with significantly reduced noise and vibration.

This system has been paired with a revised CVT ratio that enhances low-end torque, which Can-Am claims is an essential upgrade for heavy-duty agricultural tasks.

Additionally, the new drivetrain features spiral bevel gears which are claimed to reduce overall noise and improve reliability.

The suspension systems have undergone substantial revisions. Both front and rear suspensions now use an arched A-arm design, significantly increasing suspension travel, and increasing ground clearance to 30.5cm.

The introduction of a new dynamic power steering (DPS) calibration improves turning radius and stability at higher speeds.

Regarding ergonomics and design, the newly designed seat and footboards help to improve rider comfort, particularly during extended use.

Can-Am was keen to highlight the advanced computer simulations used to improve heat management through optimisation of airflow and carefully placed heat shielding.

Maintenance accessibility has also been improved, with toolless access to critical components.

Advanced technology is available, should you want it, such as with the new optional 10.25in touchscreen display that’s available on premium models, offering intuitive interfaces, detailed vehicle diagnostics, and built in navigation capabilities.

Key features

One of the event highlights was the innovative LinQ accessory system, which allowed swift and low effort swapping of attachments and accessories without tools.

This system was clearly practical, allowing swapping of attachments in conditions farmers will often face: darkness, wet weather, or when heavy gloves are necessary.

Simply put, the LinQ system ensures accessories like storage boxes, gun cases, or fuel caddies can be secured and/or swapped in seconds.

One standout feature observed was the front-mounted implements, such as brushes, snowploughs, and mowers.

BRP’s business development manager for the utility market, Aymeric Collot, shared firsthand experiences from his own vineyard, highlighting how quickly and effectively he was able to clear barns and storage areas.

He emphasised how essential these front-mounted attachments were in daily vineyard management and property maintenance, reinforcing the practical utility farmers and estate managers would undoubtedly appreciate.

In relation to the implements, the ease with which they could be swapped and attached using the vehicle’s integrated winch was readily observable.

This approach demonstrated notable efficiency, significantly reducing the time and effort required for changing implements, improving flexibility and responsiveness of farm operations.

Can-Am also highlighted the safety features that are present in its vehicles.

Each ATV and SSV tested featured a robust ABS, which, during testing, offered reliable stopping power even under abrupt braking conditions on loose or muddy terrain.

The vehicles also incorporated individual, digitally coded keys that are unique to each vehicle, significantly enhancing theft prevention – a feature increasingly valuable to rural operators concerned about security.

One particularly impressive feature that was tested involved Can-Am’s Intelligent Engine Braking (IEB) system.

When navigating steep descents, the adjustable system would kick-in automatically, allowing for precise speed management without relying heavily on the vehicle’s brakes.

Adjustments to braking strength were intuitive, utilising a small rocker switch on the handlebars easily accessible by the thumb.

Adjustments to braking strength could be made on the fly – an ideal feature for safely managing heavy loads down slippery or uneven slopes commonly found on farms.

Testing also highlighted the versatility and user-friendliness of the traction control systems.

Shifting between 2wd and 4wd modes was seamless, doable while moving, and provided immediate adaptability to changing terrain conditions.

Whether encountering deep mud, loose gravel, or steep climbs, the vehicles effortlessly transitioned every time, offering consistent traction and confidence-inspiring stability.

Comfort and ergonomics were evidently high on Can-Am’s priority list; after approximately four hours of non-stop rigorous testing, including continuous riding and operating across challenging terrain, rider fatigue was minimal – a testament to the vehicles’ carefully designed ergonomics and ease-of-use.

The seating was supportive yet comfortable, controls intuitive, and the ride quality impressively smooth even on rough, uneven ground.

Ergonomic considerations such as a well-positioned, and newly improved gear lever (H, L, P, N, R) made shifting straightforward and quick, further reducing operator fatigue.

The heat management system, crucial on powerful vehicles like the Outlander 1000R, performed exceptionally well.

Even during prolonged operation, there was no perceived heat discomfort and certainly no risk of burns to the insides of legs from hot engine components, highlighting another subtle yet essential detail that greatly enhances user experience and safety.

Ease of maintenance was prominently discussed.

Major serviceable components, such as the air filter, engine, and CVT gearbox were readily accessible via either single-piece side panels or by simply lifting the dashboard.

This streamlined approach significantly simplifies routine maintenance tasks, reducing downtime and enhancing the practicality of these vehicles in demanding, busy agricultural operations.

Traxter SSV

The versatility of the Traxter SSV series was on full display. Featuring easily removable side panels on the cargo bed, the Traxter allows farmers to convert quickly to a flatbed configuration, providing versatile load-carrying options.

With a towing capacity of up to 1,134kg, the Traxter could handle some tasks typically reserved for small tractors.

The tracked version of the Traxter was also trialled and offered exceptional traction in all conditions tested.

Whilst primarily marketed towards regions with heavy snow and ice, it would offer advantages in challenging terrains also regularly found in the UK, such as very muddy fields and slopes.

Additionally, Can-Am emphasised its thoughtful approach to designing comfortable, intuitive interiors in the SSVs.

Adjustable seating and steering wheels, USB sockets, and other optional extras in Traxter models ensure operators of all sizes can comfortably control and manoeuvre vehicles over extended periods.

Features like reinforced seat covers also cater specifically to the tough, demanding farm environment.

In a conversation with BRPs senior advisor for consumer experience, Olaf Veltman, he highlighted that Can-Am’s utility vehicles are becoming increasingly attractive due to their combination of functionality and competitive pricing.

He went on to point out that these vehicles can offer substantial capabilities at a fraction of the cost of even a low-end tractor, making them an appealing, cost-effective choice for farms requiring versatile and reliable machinery without the significant investment associated with traditional farming equipment.

Lasting impressions

The strongest overall impression that remains from the testing was the sheer ease and accessibility of the vehicles.

The Outlander and Traxter models delivered a genuinely intuitive “twist-and-go” feel, making operation straightforward, even for those who might be less experienced.

Additionally, regardless of the task at hand, each vehicle tested felt that it consistently had ample power reserves available.

Can-Am’s latest range of ATVs and SSVs represent a compelling option for agricultural users looking for productivity, safety, and comfort.

Through innovation like the LinQ accessory system, adaptable traction control, intelligent engine braking, impressive ergonomics, easy maintenance access, and robust practical features, these vehicles are more than capable.

The practical feedback from first-hand testing has clearly underlined Can-Am’s commitment to meeting the evolving demands of the agricultural community.

Read more machinery news.

The post Testing Can-Am’s latest ATVs and SSVs appeared first on Farmers Guide.

Over the past 12 months, B&B Machinery has built a strong reputation for its service and customer support, and the open day served as an opportunity to showcase this success. 

As the newest arm of the B&B Group, the B&B Machinery open day welcomed farmers, industry professionals, and suppliers to explore the latest in agricultural machinery, with a strong presence from key manufacturers and service providers.

With a broad range of equipment on display, attendees had the opportunity to engage with experts, discuss industry trends, and take advantage of exclusive deals.

A positive industry outlook

B&B Machinery’s dealer principal, Andrew Walker, was keen to highlight the event’s success: “This is our second year running an open day, and it’s fantastic to see such a strong turnout. The team has done a great job, and the response has been overwhelmingly positive.”

Despite industry-wide challenges, Andrew noted signs of recovery: “Sales are starting to pick up, and both new and used machines are moving quickly. While it remains a tough time for farmers, we are seeing more and more enquiries and increased confidence.”

One key factor in B&B’s rapid growth has been its highly regarded service department. “We’ve built a strong reputation in our after-sales support,” Andrew added.

“Farmers know that when they buy from us, they’re not just getting a machine – they’re getting a team that will ensure they’re getting looked after.” The dealership’s dedication to responsive servicing appears to have contributed significantly to customer retention and follow-up business.

He also emphasised the importance of events like this in strengthening relationships. “It’s all about giving people the chance to meet the team, see the products, and connect with suppliers.”

In addition to machinery sales, B&B has seen a steady increase in demand for servicing and spare parts, highlighting the ongoing investment farmers are making in maintaining their fleets.

Challenges for farmers

The event also provided an opportunity for farmers to discuss the challenges currently facing the industry. Among the visitors at the dealer day was David Rhodes, a farmer from Tuxford, who shared his thoughts on the current state of British farming.

“We’re heading into a tough two years – there’s no ifs or buts about it,” he stated, expressing concerns over economic uncertainty and governmental policies affecting farming businesses.

He noted the role that technological advancements and new machinery play in keeping modern farms competitive, praising brands such as those represented at the B&B open day for their innovations.

Having purchased a Manitou industrial machine, David commented on the necessity of reliable equipment. “You don’t use it every day, but when you do, you really need it,” he said. 

Despite the industry’s challenges, David expressed optimism in the resilience of farmers. “Farmers won’t give up – it’s a way of life. But we do need public support and recognition for the role we play. We also need to make sure we find a way to keep younger people interested in staying in the business.”

Manitou demonstrations

Manitou’s sales support manager, James Hulme (pictured on the right with Farmers Guide’s Daniel Hodge) was on hand to demonstrate the MLT 420-60H, a compact telehandler that has been generating significant interest among farmers.

“This machine is ideal for applications where space is limited but power and lifting capacity are still essential,” he explained.

With a lift height of 4.35m and a lifting capacity of 2,000kg, the MLT 420-60H is designed for tight farmyards, finding particular utility in poultry operations.

“One of its biggest advantages is its low overall height of just under 2m, meaning it can access buildings that larger machines simply cannot, such as chicken sheds,” James noted.

The demonstration highlighted the telehandler’s precision handling, ease of manoeuvrability, and the operator comfort improvements that Manitou has focused on.

“We’ve incorporated a spacious cab, given the reduced size of the machine, with excellent visibility, ergonomic controls, and air-conditioning as standard,” James added. “It’s a machine that’s small in size but big in performance.”

Manitou was also showcasing its electric forklift offerings, including the ME 425L. “We’ve seen increasing interest in electric solutions, particularly from sectors looking to reduce emissions without compromising performance,” James explained.

He emphasised that Manitou’s expanding product line ensures that customers can find the right equipment for their specific needs, whether that’s traditional diesel-powered telehandlers, or the latest in electric machinery.

Premium AdBlue solution

GreenChem’s regional sales manager Chatan Patel introduced the relatively new formulation, Effinox – an advanced AdBlue solution designed for low temperature, low use scenarios.

“Under certain applications traditional AdBlue can crystallise and clog up the catalyser in the SCR exhaust system, which leads to expensive repairs. Effinox prevents that from happening,” he explained.

Farmers who own equipment that operate with a light duty cycle, such as back-up tractors or multiply applications, could benefit from this formulation.

“We’ve seen great uptake from the haulage industry as well, and it feels natural that agriculture is following suit. We also very recently introduced a 10-litre size option for smaller-scale users that has proven extremely popular,” commented Chatan.   

Hand tool lifetime guarantee

Sealey area sales manager Paul Gray was keen to showcase the company’s extensive range of tools and equipment, particularly focusing on the new pry bar.

“It’s a best-seller for us in the agricultural sector, and it comes with a lifetime guarantee – as do all our hand tools,” he explained. “The quality speaks for itself.”

Sealey was also offering exclusive deals on tool storage solutions, including a discounted three-drawer toolbox. “These are the type of offers that really bring people in. Farmers know the value of investing in reliable tools,” Paul added.

Durable workwear

TuffStuff Workwear’s regional sales manager Mark McGovern showcased the latest line of TuffStuff durable agricultural workwear.

“Our Portman Shacket is a best-seller, but we also offer a full range of high-quality, functional gear suited for farming environments,” he said.

TuffStuff Workwear has also expanded its reach through e-commerce, making its products more accessible. “We’re adjusting to market trends by offering our products through multiple channels, ensuring that customers can get what they need,” Mark noted.

To engage visitors, TuffStuff Workwear had incorporated a darts challenge into the stand, linking to its sponsorship of professional darts players. “It’s all about making the event interactive and enjoyable while also showcasing the quality of our products,” Mark concluded.

Manitou’s growing influence

The growing demand for Manitou’s agricultural telehandlers was readily pointed out by B&B’s Manitou sales specialists, James Richardson (left) and Dave Chambers.

“We’ve got a wide range in stock, from the smaller MLT 625 to the larger 10m machines. There’s been strong interest across the board,” commented Dave.

Manitou’s continued support with competitive finance deals has helped drive sales. “We’re in a strong position in the market because of the backing from Manitou,” noted James.

He explained that these finance packages make high-end machinery more accessible to farmers who are cautious about large capital investments given the current economic and political uncertainty. 

New models, such as the MLT 738 and 742 launched at LAMMA, were also a key talking point. “These machines offer new features like stop-start technology and improved fuel efficiency, which have been well received by customers,” Dave explained.

Manitou also showcased its skid steer range, which has seen growing demand, particularly among poultry farmers needing compact and manoeuvrable equipment for tight spaces.

“Game-changer” tools

Milwaukee had a wide array of power tools on display. Area sales manager Calum Weaver was on hand showcasing the brand’s latest power tools, particularly its innovative power head system.

“This is a game-changer for farmers and contractors alike. One power unit can be fitted with multiple attachments, eliminating the need for several dedicated tools,” he explained.

Milwaukee has continued to expand its cordless tool range, providing increased flexibility for agricultural and industrial users.

“We’ve had a lot of interest in our hedge trimmers, brush cutters, and line trimmers. Farmers appreciate the ability to switch between attachments quickly, especially 
when time is of the essence,” Calum added.

Securing deals for farmers

Woldmarsh’s sector head of farm business and machinery Paul Massey spoke about the organisation’s role in helping farmers secure better deals on essential purchases. “We negotiate bulk discounts on everything from fuel to machinery parts, giving our members significant savings,” he explained.

Beyond cost savings, Woldmarsh also provides advisory services to help farmers make informed decisions. “Many farmers come to us when they’re considering major purchases. Having an ally to bounce ideas off can be invaluable,” Paul added.

Woldmarsh also places a strong emphasis on building relationships. “Events like this help us put faces to names. We pride ourselves on the personal connection we maintain with our members, ensuring that their needs are met effectively.”

Tyre management solutions

The Tanvic Tyres stand was manned by tyre technician Asley Stevenson, who highlighted the company’s extensive expertise in agricultural tyres. “We don’t just sell tyres – we provide complete tyre management solutions,” he said.

With so many different soil conditions and machinery types in use, selecting the right tyre is crucial. “Our team understands the complexities of agricultural machinery, and we work closely with farmers to ensure they have the best possible tyres for their operations,” Asley noted.

Tanvic’s reputation has been built on service, knowledge, and the use of high-quality products. “We stock a wide range of brands and aren’t tied to any single manufacturer, which allows us to offer a really comprehensive service,” he added.

“Whether it’s flotation tyres for wet fields or narrow tyres for row-crop work, we 
can source the right solution.”

Robust, reliable transport

BJT’s business development manager Jim Cherry discussed the strong demand he was seeing for car transporters and flatbed trailers: “Professional users rely on our trailers daily, and we back that up with a five-year warranty on Brian James manufactured parts including the chassis.”

He explained that BJT’s range caters to businesses needing robust, reliable transport solutions. “Our trailers are designed for daily use and built to withstand heavy loads, whether for agricultural use or general logistics.” 

Jim also pointed out that demand for specialist digger trailers has risen significantly. “As more farmers are diversifying in their operations, we’re seeing more interest in trailers suited for transporting heavy machinery,” he noted.

BJT is working closely with dealerships like B&B to ensure customers have access to the right products for their needs.

Popular with contractors

Toro and Hayter’s territory manager Ben Kirkby was in attendance displaying groundcare equipment. “We’re seeing strong interest from homeowners and contractors, with our zero-turn mowers and compact utility loaders proving particularly popular.”

Toro’s zero-turn technology allows for exceptional manoeuvrability, making it ideal for large estates, golf courses, and equestrian facilities. “With fuel efficiency, and increasingly noise and air pollution being a concern, we’re also seeing more interest in our battery-powered models,” Ben said.

He highlighted that Toro is working on expanding its range of electric machinery, ensuring customers have access to sustainable options. “The compact utility loaders, in particular, have been gaining traction among equestrian customers who need a powerful, quiet, and nimble machine.”

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Despite once saying he’s “just not interested” in electric cars, TV presenter, journalist and farmer Jeremy Clarkson has announced plans to develop an eco-friendly tractor range.

Clarkson said the new tractors will be “as green as Greta Thunberg’s lunchbox” – with plans to name the range, the Clarkson EcoBoost 19-82.

The move may come as a surprise to fans of the former Top Gear host, who famously scoffs at environmentalists – though he has recently begun using regenerative techniques at Diddly Squat Farm with the help of Andy Cato. 

Explaining his plans for the new tractor range, he said: “I was out in the field one day, trying to work out how to make a tractor that didn’t cost over £500 to fill up. 

“Then I got stung on the leg by a nettle, and a genius idea came to me: what if the fuel’s been under our noses – or under our wellies – this whole time?”

He added: “This thing is going to revolutionise British farming. It’s carbon neutral, runs on weeds, and makes the whole farm smell like a hippie’s kitchen. What’s not to love?”

Like Popeye with spinach

According to Clarkson, the new tractor is powered by a biofuel derived from nettles from the farm, sheep’s wool and a small amount of elderflower cordial. 

The concoction is fermented in barrels previously used to store Hawkstone Lager, “to help the fuel generate that little bit of extra power,” Clarkson claimed.

The EcoBoost 19-82 boasts an impressive top speed of 14mph (downhill) and a near silent operation – until the exhaust lets out what can only be described as a long, echoing sigh, for reasons that Clarkson admits he doesn’t fully understand.

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The tractor is said to come equipped with a built-in juicer and foraging basket, allowing farmers to gather and process their own nettle fuel in the field. 

“It’s all about sustainability,” Clarkson explained. “You just drive over a patch of nettles, and the tractor gets stronger. It’s like Popeye with spinach, but much less American.”

To top it off, Clarkson has announced that all EcoBoost 19-82s will be compatible with Alexa-controlled ploughs, which respond to voice commands such as “plough the west field” or “stop before the hedge, you lunatic”.

Mixed reactions 

Meanwhile, farm manager Kaleb Cooper was less than enthusiastic about the launch. “I spent three hours feeding nettles into that juicing contraption, and it squirted me straight in the eye,” he said. 

“Jeremy reckons it’s like a detox for me. I reckon he’s been sniffing exhaust fumes again.”

Predictably, reactions have been mixed. Environmental campaigners cautiously praised the concept, while engineers at a well-known tractor manufacturer reportedly laughed so hard that someone pulled a muscle.

Local farmer Jim Bullthwap, who was given the chance to trial a prototype of the EcoBoost, had this to say: “It’s alright, until you suck a bee into the juicing compartment. Then, things start to get a bit more lively.”

Despite the confusion and scepticism, Clarkson remains undeterred. He claims the EcoBoost 19-82 will go into full production as soon as he is able to convince Kaleb to harvest another 500 tonnes of nettles without crying.

Asked if the project was perhaps timed suspiciously close to April 1^st, Clarkson winked and muttered something about “government grants and mushrooms”. 

One thing’s for sure – whether it’s a brilliant piece of eco-engineering, or just another Clarkson stunt, farmers across the UK will be keeping one eye on the nettle patch this spring.

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