Hawkstone advert with farmers’ choir banned from TV and radio
16th July 2025
Jeremy Clarkson has expressed his disappointment after a Hawkstone advert that featured a farmers’ choir was banned from broadcasting.
A 34-strong choir of British farmers came together to sing in a new Hawkstone beer advert, which aims to help save local pubs and promote British farming.
Mr Clarkson described the video as ‘the best thing I’ve ever made, apart from a shepherd’s pie in 1988’.
However, his version of the classic opera The Flower Duet by Leo Delibes has been banned from TV and radio as it is ‘not compliant’ with broadcasting regulations.
The TV presenter and Diddly Squat Farm owner told The Sun: “It’s a cock-up, as usual. I’ve made my biggest, most heartfelt, and frankly, most expensive advert ever, and it’s been banned.
“The fun police in their beige offices have decided that the public can’t be trusted to watch it.
“It’s been kicked off the telly, silenced on the radio, and barred from the cinema. Apparently, it’s ‘not compliant’. With what, I have no idea. Common sense?”
One of fastest-growing businesses
Mr Clarkson added that since the advert is not allowed to be broadcast on TV and radio, it will be available to watch online. It has already been viewed over 500,000 times on social media.
Watch it here:
The annual ranking puts a spotlight on Britain’s fastest-growing private companies with revenues of less than £250 million.
Two farming-related businesses, Hawkstone and St. Ewe Free Range Eggs, made the list this year.
This is the second time Hawkstone has been recognised as a fast-growing British business.
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